Sara Milller Logo

Sara Miller London had outgrown their current e-commerce platform and decided that Magento 2 would be ideal to support their growth. Their new Magento 2 website went live. There were zero issues & it immediately doubled sales with email list growth of 25% the first week!

Sara Miller London

New Sophisticated Design Boosts Sales by 100%!

Founded in 2016 by award-winning British designer, Sara Miller London is a luxurious lifestyle brand celebrating a love of playful prints, vibrant patterns and exquisite use of colour.

Sara Miller London wanted to showcase their unique extensive luxury brand product range in one place in order to both attract new customers who wanted to licence Sara Miller London designs and also sell to the public. A high-end sophisticated design with excellent product filtering was essential.

The Challenges

New Magento 2.2 Design

Sara Miller’s sales doubled in the first month of their stunning new Magento 2.2 website going live.

Lead Capture Popup

Their email list grew by 25% within the first 2 weeks accelerating their online sales and reducing their overall marketing costs. They use our first-time visitor Lead Capture Popup solution incorporated in the new website design.

ERP Stock Reorder Management

A potential saving of £20k to £30k of additional staffing costs were made as a result of the super-efficient low stock reordering ERP system integrated into the new Magento 2.2 website.


Beautifully crafted news, events, and new product release info is created and published quickly and efficiently by Sara Miller’s marketing team. This keeps the site fresh, topical and connected with their loyal customer base.

Warehouse Fulfillment Integration

Sara Miller’s customers now enjoy next day delivery, tracked orders and real-time stock notifications as a result of the real-time warehouse fulfilment integration. Sara Miller’s team also benefit from zero work-to-process orders freeing them to work on high-value marketing and product development tasks.

Sara Miller Case

The Results

Sara Miller London success facts in as little as two months period


increased the list growth in 1 week!


boosted sales over 100% from day 1


saved  £1,000’s by improving staff efficiency

Sara Miller Cut

Key Features

Some of the key factors that contributed to Sara Miller’s growing success

  • Increased List Growth
  • Increased Conversion
  • Boosted Sales
  • Reduced Costs
  • ERP Stock Reorder Management
  • Warehouse Fulfillment
Sara Miller, Founder,  @ Sara Miller London

Lyndon, Sanya and the team at 2buy1click did a wonderful job working with us on the launch of our new website. We had something very particular in mind and they worked closely with us to deliver our exact requirements advising & directing us on the way. Thank you to the whole team for all your hard work – we are delighted with the new site

Sara Miller Founder @ Sara Miller London

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