media

March 17, 2010

The Simple Genius of Old Spice…

Unless one has been living under a space rock without electricity for the past few weeks, chances are you have seen the hilarious Old Spice ads starring a handsome, shirtless gentleman having a rather intimate conversation with the women of America about how her man could smell like this rogue. Now, I could sit here and write about the brilliance of the comedic timing and writing but what has been rather striking to me are the core principles at work here in this advertisement.

Filed under Marketing by

March 4, 2009

Improve Search Engine Ranking With Press Releases

Improving a website's search engine rankings is easy with the help of an online press release. If you haven't spent a lot of time in public relations, then here's a quick idea of what a press release is and how it can help improve search engine rankings. What you learn may surprise you.

Filed under SEO by

March 2, 2009

The Power of Press Releases: The Secrets To #1 Google Rankings

Did you know that you can improve your website's ranking on major search engines using online press release services? If you are not familiar with press releases or the idea of online press release distribution, don't despair. It is so simple to use and is guaranteed to improve the rankings of any website.

Filed under SEO by

February 1, 2009

Web Video Advertising Formats Compared – Video Ad Overview

With the incredible rapid growth that online video sharing and video search sites are realizing, more and more advertisers are pumping money into video advertising. According to the latest research, online video advertising revenues in the US are expected to reach $7.1 billion by 2012 which is a 72 percent compound annual growth rate for the next five years. In 2008, the projections are just shy of $1billion.

Filed under Marketing by

January 29, 2009

Feelin' Dirty in the Grocery Checkout Line: Tabloids Gone Mad

Having to go into a grocery store knowing that you are about to pay an arm and leg for food is difficult enough without having to wait in line and be bothered with senseless tabloids exploiting the private lives of famous people. It is not only disrespectful to them, but us and our kids too endure looking at the stuff every time our eyes hit the magazine stand.

Filed under News by

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